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2.0 Control Panel. Cities. Marketing. Company promotions. Custom promotion

This promotion is informational and applies manually by the employees of the company. “Special promotion” means a gift in the form of a dish/goods, set of goods, beverages, magnets, etc.



To add a promotion:



In the Control Panel, click Marketing.
Click the Company promotions → Custom promotion tab.
Click Create*.
Add the required information (more details below).
Click Save.



Filling in promotion details:



General tab.



City. Select the city from the drop-down list where the desired institution is located, where you want to create a Custom promotion.
Company. Select the company from the drop-down list where you want to create the Custom promotion.
Status. Current status of the promotion.
Hidden. Promotion can be applied by using a promo code. More on how to create promo codes.
Inactive. Turns off the promotion.
Active. When enabled, the promotion will be visible to customers on the website and in the app.

Type of application. Method of applying. The only available option for this type of promotions - Automatically.

Name in the Control Panel. Appears only in the Control Panel and helps to identify the promotion.
Example
Get a free keychain!

Name. Appears to customers when they apply a promo code and in the promotion’s label. Cashiers and company workers can also see it in the Dots Business app. Can be the same as the Name in the Control Panel.

Valid until. Set the end date of the promotion. If the promotion is not limited in time, set 0. The unlimited promotion has a special mark on the website and in the app.

Priority. Set the priority of the promotion, which will determine its place in the list of all promotions on the website and in the app. The higher the value, the higher the place in the list.

Promotion conditions. Add the description of the promotion along with some additional information and conditions for applying.
Example
Get a free keychain with any order!

Button link. A link inside the promotion, which can lead to a product, category, institution or to an external resource.


Orders Workflow tab.



Minimum amount of order. Minimum amount of order (without account of delivery price), at which the promotion is activated.

Only for the first order.
Active. The certificate will be applied only to the customer's first order.

Order Type. Select the order type on which the promotion will be available.


Order receiving type. Select the order receiving type in which this promotion will be valid. For other order types promotion will not be valid.


Work Time tab.



Schedule for taking orders. Select the days of the week and the time when the gift voucher will be valid. If there are no restrictions, select the Promotion is valid any day at any time checkbox.
Standard time - The schedule for taking orders activates the company every day.
Specific - An individual schedule allows you to more flexible adjust the activity of the company for each day of the week.

Products tab.



In the Dishes block, select a product (dish), a group of products, a category, or all products to which the promotion will apply using the check boxes.



Graphics tab.



City screen. If enabled, the promotion will appear in the promotion slider at the city level. To appear in the slider, the promotion poster must be at least 700 PX wide.
Note: The city slider appears only if this option is selected for at least three promotions.

Company screen.
Active - the promotion cover is displayed in the promotions slider on the company page.
Inactive - the promotion cover is not displayed in the promotions slider on the company page.

Promotion poster. An image of the promotion that appears on the website and in the app. For correct appearance, the size of the image should be 1440×960 and when opened on the site, the entire banner will be visible, but in the gallery and in the mobile version of the site, the top, and bottom will be cut off (the visible part will be 1440×480 in the centre). The image must be in .png or .jpg format.
The file size should not exceed 1 MB. If no image is selected, the company logo will appear instead.



Note: It is important to upload promotional posters to maximize customer engagement.

Preview button. The button allows you to see how the uploaded image will look in the web version of the site, mobile version of the site, and applications, depending on the display settings.




Note: If you are not satisfied with the image, you can click the *Change Image button and your device will open a window to upload another image.
This feature allows you to avoid unwanted cropping of the photo on different devices and versions of the settings.

Translations tab.



This tab contains translations of the Name and Promotion conditions fields if more than one language is activated in the institution.

SEO tab.



Meta Title. The title of the campaign page that is displayed in search engine results.
Meta Description. A short description of a website page that is displayed under the title meta tag in search engine results.
Footer text. The text that is displayed at the bottom of the page of this category of the restaurant menu. You can use the following tags <b></b> и <br>.

Examples of display




To learn more about how to create a promotion for a Gift using a Custom promotion or modifiers, please follow the link.

Link to this article: here

Updated on: 02/05/2024

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